![]() Ole Obermann, Global Head of Music at TikTok said: Stars such as Muni Long and Games We Play, and Abby Roberts and Chloe Adams in the UK are some of the first to sign up and achieve success. From going on to sign record and publishing deals, or working with co-writers and established names, SoundOn is providing additional opportunities for artists and music creators who start on TikTok. As a result, fans loyalty transcends TikTok and helps artists build audiences on other streaming services and DSPs.įollowing a period of BETA testing SoundOn is now fully launched in the US, UK, Brazil and Indonesia, with a growing number of artists opting to use the platform. SoundOn can also distribute to other music platforms. ![]() Audience insight and development, expert advice from a dedicated SoundOn artist team, access to TikTok's song tab where music is linked on profile pages and promotional support through creator marketing on the TikTok platform is all part of what's offered to artists signing up. ![]() SoundOn pays out 100% royalties to music creators in the first year and 90% after that, and provides a range of promotional tools and support. ![]() The platform allows artists to upload their music directly to TikTok and begin earning royalties, when that music is used. SoundOn is TikTok's own promotion and music distribution platform, enabling artists to grow their fanbases, harness their creative voice and get their music heard worldwide. Today, TikTok has announced the launch of SoundOn, an all-in-one platform for music marketing and distribution, designed to empower new and undiscovered artists, helping them develop and build their careers. ![]()
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